What if every booking protected the ocean?
The marine tourism marketplace where 10% of every booking funds ocean conservation — and creators replace paid ads.
Request Deck & AccessOTAs charge 20-30% commission, pour revenue into ads, and leave local operators and marine ecosystems weaker. The biodiversity that makes these experiences possible is collapsing.
Online travel agencies take 20-30%, squeezing small operators who can't afford to compete on ad spend.
Marine biodiversity — the actual product tourists pay for — is declining globally. No platform is funding its protection.
Billions spent on ads, zero going to the creators and communities who actually inspire travelers.
BluePass takes just 17.5% total commission — lower than any major OTA — and allocates it so every booking protects the ocean and rewards the creators who drive it.
Lower commission than OTAs. Better guests who care about conservation. Direct connection to their audience.
2.5% revenue share on every booking they drive — real income, not affiliate crumbs. Aligned incentives.
Verified, guilt-free booking. Know that 10% of your trip protects the ocean you came to see.
Every dollar is allocated with purpose — conservation, creators, and a lean platform fee.
We're building where marine tourism meets conservation need — starting with the Coral Triangle.
Capital-efficient deployment across product, supply, demand, and impact.
Booking platform, creator tools, operator dashboard, mobile apps
Expand East Indonesia supply, quality vetting, local partnerships
Creator onboarding, content tools, referral infrastructure
NGO partnerships, impact measurement, transparency reporting
Our team combines deep marketplace expertise with conservation passion.
[Background — e.g., 10 years in travel tech, previously at…]
[Background — e.g., engineering lead at…, built marketplace systems at scale]
[Background — e.g., marine biologist, 8 years with conservation NGOs in SE Asia]
$500K pre-seed SAFE · Closing May 4, 2026
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